Businesses these day spend ridiculous amounts of money on advertising to audiences who just aren't interested and will more often than not, press skip, press the |X| button, report spam, unsubscribe or just keep scrolling. In reality, spam emails...
Dicing up the home-delivery food kit market - The WOOP story
I distinctly remember the point in my life where I realised just how much I had taken my mother's cooking for granted. It was the 3rd week of my second year of university (after having the luxury of being in a catered hall in my first year), it...
Clean with a conscience - The ecostore story
As someone who has never been particularly conscientious about the environment - a self-confessed shameful New Zealander, I received a politely rude awakening in the form of my die-hard greeny, slightly hippy, social warrior flatmate. All of a...
NZ start-up working with US Army to grow skin
Despite having absolutely no personal knowledge of biology or technology, let alone biotechnology - when I stumbled across Upside Biotechnologies, a company offering regenerative medicine solutions for severe burn patients, I knew that I was on...
The NZ business working to prevent 6000 injuries per year with Virtual reality
How can you train a new doctor, straight out of med school, how to carry out a high-pressure surgery without the risk that comes with letting them loose on someone's aunty Nancy? How can you train an engineer, fresh on the job, how to operate...
Pic's Peanut Butter - Our top pick
Bruce ‘Pic‘ Picot is incredibly passionate about peanut butter. So much so, he believes it should be in our emergency kits alongside bottled water, shovels and plasters - and I can't say that I disagree.
Popularity pays - The Social Club story
Like many girls that have come before me, I went through a phase in my pre-pubescent years of watching YouTubers of the likes of Zoella, sitting around in their rooms, making videos reviews of the truckloads of free makeup they had been sent and...
One sports game, your choice of commentator - the Spalk story
If you are a New Zealander, sports fan or not, chances are you’ve got a few laughs out of slipping “Boomfa” or “Me oh my I have enjoyed that yes boy” into an Instagram caption or general sentence. While personally not the biggest of sports fans,...
No Line, No checkouts - How an Auckland based Artificial intelligence company is revolutionising the future of retail
Artificial Intelligence. Words that are becoming increasingly common to hear, yet 10 years ago, was a virtually unknown concept. It is something I frequently read about in the news and Facebook articles in conjunction with people like Elon Musk...
Ethics beyond the limits - The All Good Organics Story
Not often do you come across a company where the underlying business practice is to simply be good. Most people can overlook the term, placing the adjective or noun on companies who don’t encompass what it truly means. Throughout the entire...