Here at Inbound, we believe walking our walk and talking our talk. That's the exact reason why we also have a few more businesses on the side. These side businesses help us test out marketing strategies, apply the latest research and ultimately see what's working and what's not.
It's like hiring a financial advisor. You wouldn't trust a financial advisor who themselves have no money, so why should you hire a marketer who can't launch a successful marketing campaign? The answer is, you shouldn't, and that's where we come in.
Our work was divided into two main phases.
The first was Search Engine Optimisation (SEO) and conversion optimsation.
We started by building a clean site with a focus on ranking for terms like 'Snapchat filters for weddings' and 'how to create a Snapchat filter'.
We also did a few guest blog posts which you can see below:
It's social media time. We really pushed social media, especially hashtags for 'weddings' on Instagram, Facebook,