Corporate social responsibility (CSR), corporate conscience, corporate citizenship, responsible business. There are many names for this concept, but what does any of it mean?
As the world confronts the enormous challenges it faces, people are looking for alternatives to the way things are currently done. Our current social, political and business models, designed for a ‘world without limits’ are having to confront a new reality. There are limits, and in many places we are butting up against them – e.g. land available for food production – in some cases, we have gone beyond them – e.g. nitrogen runoff into our rivers – and are starting to see the consequences.
Copyright Chris Williams - "Business Matters"
Most business owners want to reduce their energy use and lower their carbon footprint, but many worry about the costs involved. Some common worries include “Will I have to replace my vehicle fleet?”, or “Will my operational capacity be affected?” You might be surprised to find that becoming more environmentally sustainable is more cost-effective and less resource-intensive than you first thought.
The New Zealand government has made things easier for small businesses by providing a variety of resources across multiple agencies to help you become sustainable. These range from quick tips to reduce your energy costs and overheads, to receiving financial support to make significant changes in your business.
For those of you who have the keen eye for detail, you might have noticed a little something different today...
After a year and a half of being a small business owner, I hit rock bottom. The journey I spent my life preparing for took a turn for the worst and left me desperately scrambling to keep the business, and myself, from going under.
This is the story of how I managed to increase the open and engagement rate of my Mailchimp list by 227%, leading to two customers, five referrals and a ton of actionable advice so I could provide even more value, all within 48 hours.
By the end of this post my goal is to teach you the single biggest step you can make to improve your customer engagement which will lead to more happy customers and consequently more sales.
How Coffee And A Midnight Chat With A Stranger Helped Me Find New Zealand's First Business Of The Week
We just made our first infographic! It shares the power of local SEO for small businesses and start ups and how you can quickly get on the front page with both limited time and resources.
It was just over a month ago we decided to do our first Build A Business, where we brought a company into the BigBangly family and gave it everything we got with the end goal of helping it become that much more successful.
The team at GlassJar were good sports and were instantly interested in what could happen during a month with BigBangly.
We had some good times, some even better times and we lay it all out in the open for you to learn from and join in on their success!